Privacy Policy

1. Data protection at a glance

Thank you for visiting our website and your interest in our company, products and services. The security of your personal data is an important concern for us. In the following, we explain what information we collect on our websites during your visit and how this information is used.

Responsible party under data protection law
The organization responsible for the data processing on this website is:

ARKU Inc.
7251 E. Kemper Road
Cincinnati, OH 45249
Phone: +1 513 985 0500
Fax: +1 513 985 0580
E-mail: info-us[at]arku.com

The responsible organization is the natural or legal entity which, alone or together with others, decides on purposes and means of the processing of personal data (such as names, email addresses, etc.).

General information

The following information provides a simple overview of what happens with your personal data when you visit our website. Personal data is any data with which you can be identified personally. For detailed information regarding the topic of data protection, please refer to our Privacy Statement included below this text.

Please read this Policy carefully to understand our policies and practices regarding your information and how we will treat it. By accessing or using this Website, you agree to this Policy. If you don’t agree with this Policy, please refrain from visiting our website. This Policy may change from time to time. Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check this Policy periodically for updates.

This Policy explains:

  • Children under the age of 16
  • Information we collect about you
  • How we collect information
  • Cookies and automatic data collection technologies
  • How we use your infomation
  • Disclosure of your infomation
  • Third-party links, applications and content
  • Your rights and choices about how we use and disclose your information
  • Accessing and correcting your information
  • Your California privacy rights
  • Nevada privacy rights
  • Data security
  • Changes to our privacy policy

 

2. Children under the age of 16

Our Website is not intended for children under 16 years of age. No one under age 16 may provide any information to or on the Website. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information on this Website or on or through any of its features, register on the Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us at:

ARKU Inc.
7251 E. Kemper Road
Cincinnati, OH 45249
Phone: +1 513 985 0500
Fax: +1 513 985 0580
E-mail: info-us[at]arku.com

California residents under 16 years of age may have additional rights regarding the collection and sale of their personal information. Please see the "your California privacy rights" section below for more information.

 

3. Information we collect about you

We may collect, use, store and transfer several types of information from and about users of our Website which we have grouped together as follows:

  • Identity Information includes first name, last name, username or similar identifier.
  • Contact Information includes employer name, job title, business address, business email address and telephone numbers.
  • Technical Information includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this Website.
  • Profile Information includes your username and password
  • Professional or employment-related information including information contained on your resume if you email it to us.
  • Usage Information includes information about how you use our Website.
  • Marketing and Communications Information includes your preferences in receiving marketing from us and our third parties and your communication preferences.

Information by which you may be personally identified and any other identifier by which you may be contacted online or offline is considered “Personal Information.”

 

4. How we collect information

We use different methods to collect data from and about you including through:

Direct Interactions. The information we collect on or through our Website may include information directly provided to us by you, including:

  • Information that you provide by filling in forms on our website. This includes information provided at the time of registering to use our Website, subscribing to our services, or requesting a quote or further services. We may also ask you for information when you report a problem with our website.
  • Records and copies of your correspondence (including email addresses), if you contact us.
  • Your search queries on the Website.

Third parties or publicly available sources. We may receive information about you from third parties including, for example, advertising networks and analytics providers such as Wiredminds or KickFire, which we contract with to assist us with our website.

Automated technologies or interactions. As you interact with our Website, we may automatically collect technical data about your equipment, browsing actions and patterns as specified above. We collect this information by using cookies and other similar technologies.

 

5. Cookies and automatic data collection technologies

Our website uses cookies (small files placed on your device) or other automatic data collection technologies to distinguish you from other website users. This helps us deliver a better and more personalized service when you browse our Website. It also allows us to improve our Website by enabling us to:

  • Estimate our audience size and usage patterns.
  • Store your preferences so we may customize our website according to your individual interests.
  • Speed up your searches.
  • Recognize you when you return to our website.

We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services (“behavioral tracking”) such as Wiredminds or Kickfire.

ARKU does not track its customers over time and across third party websites to provide targeted advertising and therefore does not respond to “Do Not Track” (DNT) signals.

You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting, certain parts of our website may become inaccessible and certain features may not work correctly. Unless you adjust your browser settings to refuse cookies, our system will issue them.


Information about Third-Party technology

Information about certain third-party technology deployed on our website is as follows:

a.    Google Analytics

We use Google Analytics to help us analyze the performance of our website and how visitors use it. For more information on Google Analytics cookies, visit www.google.com/policies. This will allow you to download and install a Google Analytics cookie-free web browser.
To opt-out of being tracked by Google Analytics across all websites visit http://tools.google.com/dlpage/gaoptout. This will allow you to download and install a Google Analytics cookie-free web browser.

Opt-out of tracking


b.    Bing (Universal event tracking - UET)

On our website, data is collected and saved using the technologies of Bing Ads from which usage profiles are created using pseudonyms. This is a service of the Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. This service enables us to track the activities of users on our website if they accessed our website via advertisements from Bing Ads. If you access our website via an advertisement of this nature, a cookie is set on your computer. A Bing UET tag is integrated on our website. This is a code which, in combination with the cookie, saves some non-personal data about the usage of the website. This includes, among other things, the time spent on the website, which areas of the website were opened and via which advertisement the users accessed the website. No information about your identity is collected.

The information collected is transmitted to Microsoft servers in the USA and is stored for a period of 180 days at most. You can prevent the collection of the data generated by the cookie with respect to your usage of the website as well as the processing of these data by deactivating the use of cookies. This could possibly lead to a restricted functionality of the website.

Opt-out of tracking

Furthermore, Microsoft can possibly track your usage behavior across several of your electronic devices using so-called Cross-Device Tracking and is thereby able to display personalized advertising on or in Microsoft web pages and apps. You can deactivate this behavior under http://choice.microsoft.com/us/opt-out.

Further information about the analysis services of Bing can be found on the Bing Ads website (https://help.ads.microsoft.com/#apex/3/us/53056/2). Further information about data protection at Microsoft and Bing can be found in Microsoft’s data protection provisions (https://privacy.microsoft.com/privacystatement).


c.    HubSpot

On this website, we utilize HubSpot for our online marketing activities. HubSpot is a software company from the USA with a subsidiary in Ireland. Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, telephone: +353 1 5187500.

This is an integrated software solution which we use to cover various aspects of our online marketing. This includes: E-mail marketing (newsletter as well as automated mailings, e.g. for providing downloads), social media publishing & reporting, reporting (e.g. traffic sources, access, etc. ...), contact management (e.g. user segmentation & CRM), landing pages, chat systems and contact forms.

Our registration service allows visitors to our website to learn more about our company, download content and provide their contact information along with other demographic information. This information as well as the contents of our website are stored on servers of our software partner, HubSpot. We can use this to contact visitors to our website and to determine which of our company’s services are of interest to them. All information we collect is subject to this privacy policy. We use all information collected exclusively to optimize our marketing measures.

You can prevent HubSpot from collecting your data by clicking on the following link. An opt-out cookie is set to prevent the collection of your information on future visits to this site: Opt-out of tracking

HubSpot is subject to TRUSTe's Privacy Seal and the "U.S. - Swiss Safe Harbor" framework.

d.    Integration of YouTube

We have integrated YouTube videos into our online offer, which are stored on https://www.youtube.com and can be played directly from our website. These are all integrated in “extended data protection mode”, which means that no data about you as a user is transmitted to YouTube if you do not play the videos. Only when you play the videos, the data mentioned in paragraph 2 is transmitted. We have no influence on this data transmission.

By visiting the website, YouTube receives the information that you have called upon the corresponding sub-page of our website. In addition, the data listed in the passage “description of data processing on the website/app and legal basis for processing” is transmitted. This takes place regardless of whether YouTube provides a user account via which you are logged in or whether no user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want the assignment with your profile from YouTube, you must log out before activating the button. YouTube stores your data as usage profiles and uses them for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right.

Further information on the purpose and scope of data collection and its processing by YouTube can be found in the privacy policy. There you will also find further information on your rights and setting options to protect your privacy: https://policies.google.com/privacy?hl=en&gl=us. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

 

6. Interest-based advertising

Some content or applications such as KickFire or Bing, including advertisements, on the website are served by third-parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites, and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control third parties’collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way you can opt-out of receiving personalized ads from advertisers and ad networks that are members of the Network Advertising Initiative (“NAI”) or who follow the DAA Self-Regulatory Principles for Online Behavioral Advertising using their respective opt-out tools. The NAI’s opt-out tool can be found here and the DAA’s opt out tool can be found here.

 

7. How we use your information

We use information that we collect about you or that you provide to us, including any personal information:

  • To present our website and its contents to you.
  • To provide you with information, products, or services that you request from us.
  • To fulfill any other purpose for which you provide it.
  • To notify you about changes to our website or any of our products or services
  • To deliver relevant content, advertisements, and messaging to you and to measure or understand the effectiveness of such content, advertisements, and messaging.   
  • In any other way we may describe when you provide the information.

We may use the information we have collected from you to enable us to display advertisements to our advertisers’ target audiences. Even though we do not disclose your personal information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.

 

8. Disclose your information

We may disclose personal information that we collect or you provide as described in this Policy:

  • To our subsidiaries and affiliates.
  • To business partners, contractors, service providers, and other third parties we use to support our business.
  • To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Arku’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Arku about our Website users is among the assets transferred.
  • To third parties to market their products or services to you if you have not opted out to these disclosures.
  • To fulfill the purpose for which you provide it.
  • For any other purpose disclosed by us when you provide the information.
  • With your consent.

We may also disclose your personal information:

  • To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
  • To enforce our any agreement that you have entered into through your use of our website.
  • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Arku, our customers, or others.

We may disclose information that is not personal information for any purpose.

 

9. Choices about how we use and disclose information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

  • Promotional Offers from the Company. If you do not want us to use your contact information to promote our own products and services, you can send us an email with your request to info-us@arku.com or simply click on the following link: Unsubscribe from newsletter
  • You may also opt-out of further marketing communications by replying to any newsletter email we have sent you in following the opt-out links on that message.
  • Third-Party Advertising. If you do not want us to share your personal data with unaffiliated or non-agent third parties for promotional purposes, you can send us an email stating your request to info-us@arku.com.
  • Targeted Advertising. If you do not want us to use information that we collect or that you provide to us to deliver advertisements according to our advertisers’ target-audience preferences, you can opt-out by clicking on the relevant links in section V from “a” until “e”.

 

10. Third-party links, applications and content

Our website may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates, or plug-ins enabling third-party features. If you follow a link to any third-party website or engage a third-party plug-in, please note that these third parties have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these third parties.

 

11. Your rights and choices about how we use and disclose your information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

  • Opting out of Promotional Offers and Newsletters. If you do not want to receive promotional emails or newsletters from us, you can opt-out by clicking the “unsubscribe” link or other opt-out link in the email or newsletter.
  • Distributor Accounts. You may send us an email at info-us[at]arku.com to request access to, correct or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.
  • Cookies and Automatic Data Collection Technologies. Please see the cookies and automatic-data collection technologies section above for information on how to opt-out of cookies and other data collection technologies that we may employ on our website.
  • Interest-Based Advertising. Please see the interest based advertising section above for information on how to opt-out of interest-based advertising.
  • Nevada Residents. If you are a Nevada resident, you may have additional personal rights and choices with regard to your personal information. Please see our Nevada Privacy Rights section below for more information.

 

12. Your California privacy rights

The California Consumer Privacy Act of 2018 currently exempts personal information reflecting a written or verbal business to business communication (“B2B personal information”) from its requirements. If this changes, we will update this section of our Policy at that time. Other than with respect to certain B2B personal information, we do not collect personal information from or about California consumers.

California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. At this time we do not make any of these types of disclosures.

 

13. Nevada privacy rights

Nevada residents have the right to opt out of the sale of certain "covered information" collected by operators of websites or online services. We currently do not sell covered information, as "sale" is defined by such law, and we don't have plans to sell this information.

 

14. Data security

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

 

15. Changes to your privacy policy

We will post any changes we make to our Policy on this page. The date the Policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Website and this Policy to check for any changes.

 

16. Contact us

If you have any comments or questions about our Policy, please contact us.

ARKU Inc.
7251 E. Kemper Road
Cincinnati, OH 45249
Phone: +1 513 985 0500
Fax: +1 513 985 0580
E-mail: info-us[at]arku.com

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